Consistent details build trust with Google
A citation is any mention of your business name, address and phone number online: directories, review sites, social profiles and local websites. Together they’re often called your NAP.
When those details match, they back up your Google Business Profile and help you appear in the map. When they don’t, because of an old phone number, a previous address or a slightly different business name, Google has less reason to trust you. Quality and consistency matter far more than sheer numbers.
Citations done properly, not in bulk
Your citation package includes
- A check of your existing listings
- Fixes to inconsistent details where possible
- 30 new listings on relevant UK directories
- General, industry and local directories
- Details matched to your Google Business Profile
- Home address hidden for service-area businesses
- A list of every listing, so you know where you appear
- No long contracts and no monthly fees
Want the detail first?
I’ve written a plain-English guide to how citations work and why they matter for local businesses in Greater Manchester.
Citation building questions
Can’t find your answer? Drop me a message.
What is a local citation?+
Any online mention of your business name, address and phone number, such as a directory listing, review site or social profile.
How much does citation building cost?+
30 local citations cost £195. It’s a fixed, one-off price.
Which directories do you use?+
A mix of well-known UK directories, industry directories and local sites that suit your business. I choose them for relevance and quality, not just volume.
Do I need a physical address?+
No. If you work from home or travel to customers, I use directories that let you hide your address.
How soon will citations help my rankings?+
New listings can take a few weeks to be noticed. Citations are one part of local SEO, so I can’t promise a ranking change from citations alone, but consistent details remove one reason for Google to doubt you.
What if my business details change?+
Let me know. The list you get makes updating your listings much easier, and ongoing local SEO plans include keeping them up to date.
